How to Promote Halloween Shirts for Events and School Parties
Looking to sell more Halloween shirts this season? Whether you’re a small business owner, Etsy seller, or school parent, knowing how to promote your Halloween DTF shirts for local events and school parties can boost your visibility and sales.
In this guide, we’ll show you how to market your spooky apparel effectively—both online and in your local community.
Why Custom Halloween Shirts Are in High Demand
Halloween is one of the most celebrated seasons for themed apparel. From school parties and trunk-or-treat nights to vendor markets and spirit weeks, everyone’s looking for a fun way to dress the part. That’s why Halloween DTF transfers are perfect for quick-turn custom shirts—they’re vibrant, easy to press, and cost-effective.
1. Offer Shirts for Local School Events
Teachers, PTO groups, and parents love custom shirts for October events. Reach out to schools in your area with fun, kid-friendly designs like pumpkins, ghosts, or “Too Cute to Spook.” Offer bulk order pricing or promote your shirts at local events like:
- Classroom Halloween parties
- Fall festivals
- School spirit weeks
Include your business in school Facebook groups or bulletin boards. If you're based nearby, mention your local pickup options for fast turnaround.
2. Promote at Local Fall Markets and Pop-Up Events
Vendors love themed apparel, especially for craft fairs and vendor booths. Use eye-catching displays and signs featuring your top-selling Halloween shirt designs. Bring extra stock in youth and adult sizes—family sets are popular this time of year!
Pro tip: Use a QR code that links directly to your collection or online store for easy reorders.
3. Use Social Media to Build Hype Early
Start posting by early September to catch early-bird shoppers. Share sneak peeks of your designs, behind-the-scenes pressing videos, or mockups using our. Hashtags like #HalloweenShirts #DTFPrinting #CustomShirts help reach the right crowd.
Need help designing your gang sheet? Check out our Gang Sheet Guide for easy steps!
4. Create Shirts for Teachers and Staff
Teachers love matching Halloween shirts—especially with witty sayings or grade-specific designs. Offer pre-orders through local Facebook groups, or drop off flyers at local schools and daycares in surrounding areas.
5. Incentivize with a Halloween Giveaway or Discount
Run a quick social giveaway like “Tag a teacher who needs this spooky shirt!” or offer a discount for school orders. You can also bundle Halloween shirts with other seasonal items like totes or drinkware for fall festivals.
Final Tips for Local Success
- Add your city name to your Google Business Profile, product descriptions, and site content
- Join local community pages where parents and vendors hang out
- Mention local delivery or pickup to encourage faster purchases
Get Started with Halloween DTF Transfers
Ready to press some boo-tiful designs? Browse our full Halloween DTF Transfer Collection to stock up before your next school event or vendor show. We offer no minimums and free shipping over $75!
If you are new to DTF transfers you may find our DTF Transfer Guide helpful.
